Visualise A/B test results

Track experiment results as risk and reward charts. Make decisions with greater clarity.

CSV format rules

Three core principles

The following principles help make effective decisions faster.

Data validity

Sample Ratio check ensures a valid ratio between experiment groups.

View trends

Results trended over time present a clearer visual story of your data.

Understand risk

Understand "risk" along with "reward" to make decisions faster.

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I'm Iqbal Ali. A freelance UX designer, developer and experimentation consultant. I like making objective decisions based on data. Life is much easier this way.

I also like helping others make better decisions. So, if you want to collaborate on a project (or integrate this tool with your data sources), do get in touch.

© Copyright Iqbal Ali, 2021